Season 6,

6.27 – Danae Shell –

July 15, 2022

Danae Shell is the co-founder and CEO of Valla, the legal platform for employees. Danae is a developer-turned marketer and a Tennessean who has worked in Scotland’s startup scene for over 17 years. She has extensive scale-up experience, joining as an early employee in Scottish startups FreeAgent and Care Sourcer and helping to build and scale their marketing teams. Danae is passionate about building inclusive, kind companies that support high-performing teams.

Learn more at

Book Recommendations from Danae:

“Blue Ocean Strategy” and “Obviously Awesome,” both available on

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